HU & Social Media

Sep 9, 2010

Harrisburg University plans to examine its reliance on social media by taking a bold step. For a week beginning Sept. 13, 2010. Harrisburg University of Science and Technology in Pennsylvania will block IP addresses and shut down access to Facebook, Twitter, MySpace and IM. The goal: To get students, staff and faculty to think about social media when they are not available.

Our goal is to challenge people to think about how they came to rely on it We too have used lots of social media, some successfully, some of it not so successfully. University faculty, in particular, use social media to communicate with colleagues about curriculum ideas, but what if they had to rely on face-to-face meetings? We wondered would the process take longer, or would the outcomes be any different.

Additionally, the University hopes to move the conversation about social media to a more strategic level. Many organizations use ads on social media sites, for example, but do not recognize how social media can be used for training and education, business innovation, and political advocacy. Part of the weeklong experiment includes the HU Social Media Summit on September 15.  The day-long event (which is sold out) will feature four panel discussions addressing those issues.  You can learn more about it here: www.harrisburgu.edu/academics/professional/socialmedia/index.php  As a science and technology focused university with new media design, learning technologies and management and ebusiness among its academic programs, HU looks at social media as a fact of life for millions of people, so the real question we are addressing is not whether we connect, but where and in what ways we should connect to benefit from online networking’s pluses and avoid its minuses.

Questions? Wondering what happens after the week is complete? Email me at Sinfanti@HarrisburgU.edu 

Steve Infanti
AVP, Communications
Harrisburg University of Science and Technology